3 Year Collect and Return Warranty as Standard
Customer Care Ahead of The Industry Standard
June 2002 will see Rock Group Plc celebrating its 10th year
anniversary with the announcement of another exclusive Industry
1st. rockdirect.com is set to revolutionise it’s standard
warranty package, ensuring it offers the most comprehensive
after sales service of any notebook manufacturer.
Ten years ago Rock entered the notebook market with the launch
of their NP-IOI notebook, featuring a 16MHz 386SX CPU, 1Mb
RAM, 20Mb HDD and an 8.5" mono LCD. It was to be the first
of many milestones in Rock’s history with their inspiration
driving many of the major advances in notebook technology.
This year has been no different, as rockdirect.com launched
the world's first notebook based on Intel's most advanced
x86 microprocessor, the Pentium 4, making the Rock Xeno the
first true “full performance” desktop replacement notebook.
Recent research shows that both Consumers and SME’s, who
require laptop computers, view Reliability, Quality, Service
and Cost Effectiveness as the four most important attributes
in the purchase decision criteria. Customers are reluctant
to purchase low cost notebook computers from manufacturers
who can offer little in the way of warranties and after sales
technical support. rockdirect.com has responded to this need.
To show further commitment to the portable computer industry,
rockdirect.com have pioneered a new approach to Customer Service
by introducing a 3-year Insurance backed, Collect and Return
Warranty to it's notebook range. This exceptional warranty
offering will be of great value to all customers who are perhaps
reluctant to purchase extended warranties due to budgetary
constraints. In addition, Businesses and Educational establishments
will have the guaranteed comfort of knowing that they will
not incur any additional costs for 3 years, thus reducing
the overall cost of IT ownership.
“It is now 10 years on from when we started”, says Nick Boardman,
Managing Director “and during this time we have witnessed
many technological advances, with the only one constant being
our commitment to the notebook computer market. We are continually
looking for ways to differentiate ourselves from the competition,
whilst offering increased added value for our customers, and
so it is with great personal pride that we establish yet another
“A Service and Support that is quite simply second to none”
has always been one of the prime philosophies for rockdirect.com
and they are pleased to be the first and only notebook manufacturer
to offer a warranty package of this kind as standard. Designed
to give customers the security and peace of mind they demand,
Rock’s 3-year Collect and Return Warranty will deliver unrivalled
support to Home and Business Users everywhere. Now that's
what you call total customer satisfaction.
Editors note: rockdirect.com, a division of Rock Group
Plc, is one of the UK’s leading notebook specialist manufacturers
now in its 10th year of trading.
For further information, please contact Sarah Chard (PR and
Marketing Manager) at rockdirect.com on 08702 203 608,
fax 08709 90 90 91 or email email@example.com
Inspired Technology From Rock Group Plc
1992. Rock Computers entered the notebook arena with
the launch of their NP-101 notebook. Featuring a 16MHz 386SX
CPU, 1Mb RAM, 20Gb HDD and an 8.5” MONO LCD.
1993. Rock Computers launched the NP-603. One of the
UK’s first colour notebooks. It won the prestigious IF design
award at Cebit ’93, Europe’s largest computer exhibition.
1994. Our Modulus was the first “Modular” 486DX-33
TFT notebooks, offering swappable drive bays.
1995. Quintet launched. The UK’s first Pentium based
notebook with integrated CD-ROM.
1998. In April, the Mentor was one of only two machines
supporting the new 13.3” XGA TFT screen but the only one supporting
a 200MHz MMX Pentium processor. The Agenda 980 was the first
notebook in the UK market to feature the latest Pentium 300MHz
MMC-II CPU with AGP chipset, 8Mb ATI Rage LT Pro graphics
adaptor and a 2 x DVD drive all as standard.
2000. Rock computers underlined their position, as
one of the UK’s largest and most successful notebook manufacturers,
by changing their name to rockdirect.com reflecting the company’s
continued commitment to e-commerce. The new rockdirect.com
website was launched, making the notebook purchasing process
easier and more convenient for both new and existing customers.
Working in partnership with Initial City Link, rockdirect.com
also featured an on-line tracking facility. The year 2000
saw a significant milestone for rockdirect.com, receiving
24 awards from industry experts of leading IT publications.
2001. The Rock Sigma Si was released with overwhelming
praise. Receiving 7 independent industry awards from leading
PC magazines within the first month of release and was the
first Pentium III based 1Ghz notebook to feature an integrated
2002.The Rock Xeno P4 was launched. Rock Group Plc
celebrated its 10th year anniversary by putting customer care
ahead of the industry standard. Rock continued to be focused
on it’s customers and were the first notebook manufacturer
to introduce a 3 Year, Insurance backed, Collect and Return
Warranty on all their notebook computers.
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